Category - Advertising Tech

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UK parliament calls for antitrust, data abuse probe of Facebook – TechCrunch

A remaining report by a British parliamentary committee which spent months final yr investigating on-line political disinformation makes very uncomfortable...

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Google and IAB ad category lists show “massive leakage of highly intimate data”, GDPR complaint claims – TechCrunch

Male impotence, substance abuse, right-wing politics, left-wing politics, sexually transmitted illnesses, most cancers, psychological well being. These are...

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Most Facebook users still in the dark about its creepy ad practices, Pew finds – TechCrunch

A research by the Pew Analysis Middle suggests most Facebook users are still in the dark about how the firm tracks and profiles them for ad-targeting functions...

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Apple’s increasingly tricky international trade-offs – TechCrunch

Removed from Apple’s troubles in rising markets and China, the corporate is attracting the ire of what ought to actually be a core supporter demographic...

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This early GDPR adtech strike puts the spotlight on consent – TechCrunch

What does consent as a legitimate authorized foundation for processing private knowledge appear to be underneath Europe’s up to date privateness guidelines? It...

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The economics and tradeoffs of ad-funded smart city tech – TechCrunch

With a purpose to have progressive smart city purposes, cities first have to construct out the related infrastructure, which is usually a pricey, prolonged...